Ginah's Personal Branding

Personal identity, Self branding, Web design

"A jack of all trades is a master of none, but oftentimes better than a master of one". I am a designer, illustrator, and animator based outside of Philadelphia and I feel like this quote best describes my work ethic. I like adapting to new design trends, learning new skills, and wearing a lot of different hats! I've been described as a chill over-achiever. I wanted to create a thoughtful brand identity that displayed my breadth of skills such as editorial design, motion, UX/UI design, web design, and a bit of front-end web development. I also wanted to show off my personality and aesthetic through my typography, color choice, and humor. Enjoy the process of seeing my personal brand from conception to execution into something fully functioning. This portfolio website is a manifestation of my design brought to life!

Student work
Tyler School of Art + Architecture, Temple University
Art Direction
Dermot Mac Cormack & Natalie Harris
Project Year
Webflow, HTML & CSS, Figma, InDesign, Photoshop
Awards & Recognition
Graphic and Interactive Design Alumni Award for Branding | Tyler School of Art | 2022
Animation Storyboards
Character Sketches
Camper Character Animations
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Early Concept Design
Game Assets
Character Design Development
Design & Development
When designing the character, I wanted the player to play as a hiker who gets lost in the woods. Originally I wanted the environment to be in a rainy setting so I created a character that would be appropriately equipped to trek that type of environment. As I continued conceptualizing the game, I wanted to create a game that was more artistically stylized, immersive and atmospheric. A game that would transport you into another world through the art and sound design.
Old Character Model: Idle Animation
Old Character Model: Walk-cycle Animation

Updated Character Animations

My original character designs were created originally so that I could understand the physics of the character. Once I figured out how the character would move, I created an updated version of the character that felt more whimsical. Even the movements of the character and flame feels light and bouncy. You play as a mysterious child who may not even be fully human. It's up to the player's interpretation.

Updated Character Model: Idle Animation
Updated Character Model: Walk-cycle Animation
Updated Character Model: Jump Animation
Environment Design
First design of the game environment
Game environment: Iteration 2
Game environment: Iteration 3

Other Projects